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  Website: What do customers really think of your site?
  Competitive Websites: Taking it one step further
  Advertising: Will your ad sell?
  Like my logo?
  Pricing Strategies: Find the right price
 
     
 


Insight Made Easy
Yourfocusgroup.com is an evaluation tool that lets you easily gather customer feedback on a variety of mediums. You can select a sample group as small as one or as large as 250. The simple to use online application starts delivering real-time results within minutes. Yourfocusgroup.com requires no downloads and only basic web experience.

Yourfocusgroup.com is sold as an Annual Fee with no limits on the number of evaluations you can perform for only $499.95 per year.

Sometimes you need quick feedback on a project in order to keep it moving. Other times you need intricate in-depth information - yourfocusgroup.com can be customized to meet your needs.



Websites: What Do Customers Really Think Of Your Site?
Do you know how your customer interacts with your website? Using yourfocusgroup.com, you can create tasks to be completed and find out how easy or difficult your site is to maneuver in the real world. Yourfocusgroup.com will track the time it takes real people to complete the task as well as provide useful, unbiased feedback on their experience. For example, your question might be “How much are the wool slippers?” Will it take five minutes or five seconds to find the information on your site? Could your respondent even find them? With yourfocusgroup.com you will find out.



Competitive Websites - Taking it one step further
OK, it took 45 seconds to find the cost of wool slippers on your site. But how long would it take that same person to find the cost on your competitor’s site? Within the same evaluation, you can ask your respondent to view your website as well as a competitors for a powerful comparison. Using the same example as above, the respondent will give you valuable feedback on how shopping for slippers was at your site as well as your competitors. You can find out where you can enhance the user experience and ultimately increase your sales.



Collateral Elements

Advertising: Will Your Ad Sell?
With yourfocusgroup.com, you can test different advertisements as well as promotional offers before you go to print. With our powerful technology, you can even calibrate how long you would like your respondent to view the collateral, before the questions appear. We have simulated the idea of the “seven second rule”, as if your respondent is going to be turning the page in a magazine at any moment. Like all aspects of yourfocusgroup.com, you control this feature.



Like my Logo?
Using the same technology we use for websites, yourfocusgroup.com can provide insights into what people think of your logo concepts. Using yourfocusgroup.com you can settle any creative disputes in a day. This is faster and less expensive than typical testing and gets you the results you need now.



Pricing Strategies: Find the Right Price
If you are getting ready to roll-out a new product line or price your current one, yourfocusgroup.com can help you learn what customers would expect and would be willing to pay for your product.

 
 
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